Bunker Hill Golf Course
Bunker Hill Golf Course wanted to maximize rounds and revenue during its "twilight time". The course worked with EZLinks to establish a special called, "9 Holes Now, 9 Holes Later" that offered a discount for advanced purchase. Bunker Hill used EZLinks' Point of Sale and Marketing Service solutions to market and track the promotion.
The promotion created a year-over-year 30% increase in 9 hole rounds and a 40% increase in 9 hole revenue for the month of September.