La Quinta Resort Golf Course
La Quinta, CA
In a region where golfers have an array of courses to choose from, La Quinta Resort wanted a way to attract new and returning players to its course. The resort implemented a variety of promo codes within EZTEE PRO to target specific player segments including: daily fee, members, tournament volunteers, group events and golf show attendees.
EZLinks helped the resort attract new golfers and retain current ones for a promo revenue of over $45,000 to date, and 1,062 more rounds played.