Autumn Ridge Golf Club
Autumn Ridge Golf Club was looking to drive off-season revenue. The club worked with EZLinks to create a Black Friday promotion for its online store: 12 rounds for the price of 8. Rounds could be redeemed at any time, and the only restrictions were no rainchecks and the promotion could not be combined with other offers.
Using EZENGAGE to promote the offer to its golfers, Autumn Ridge sold $32,000 in greens fees in just 72 hours! Plus, 61% of these rounds were played during off-peak times, helping the club keep its tee sheet full.