Chi Chi Rodriguez Golf Club
Chi Chi Rodriguez Golf Club wanted to encourage its golfers to book online through its website. The club worked with EZLinks to install the EZPRICE PRO revenue management tool within the EZTEE PRO tee sheet.
Using the EZPRICE PRO tool to more carefully price its rounds through different channels, the club grew its year-over-year revenue by 13%. During that same period, it reduced its dependency on a 3rd party tee time provider by nearly 34%.