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Stone Mountain Golf Club

Stone Mountain Golf Club

Stone Mountain, GA

Revenue Management
 

Stone Mountain wanted to post its online tee times on more channels and have more control over each channel's pricing. To achieve these goals, the golf club implemented EZPRICE PRO, EZLinks' revenue management tool, that featured five different types of online rates and rotated value added items.

Stone Mountain's year-over-year rounds increased by 44% and its revenue increased by 27%.

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