Creative Ways to Capture More Data
May 31, 2018
Your database is worth its weight in gold. Here are five tips to connect to more golfers.
- Collect Through Guest Wifi: Promote free wifi to your golfers, all they have to do is provide their email address.
- Offer Exclusive Access: Entice golfers with a VIP list. Those who sign up will receive exclusive information about your course – from news about your newest equipment and offers, to receiving tips from your golf pro.
- Newsletter Sign-Up Pop-Up Window on Website: If you don’t have one already, add a pop-up window encouraging golfers to sign up for your newsletter.
- Social Media: Leverage your social media channels (especially Facebook and Twitter) by adding a sign-up form.
- Gate Content: Create content (videos or blog posts) that give golfers a taste but require an email address to view the entire content.