TeeOff.com by PGA TOUR Debuts New Ad Campaign
June 23, 2016
With Half a Million Tee Times and Courses You Won’t Find Anywhere Else – TeeOff.com by PGA TOUR is Helping Golfers Find Their Next Round.
CHICAGO – June 23, 2016 – TeeOff.com by PGA TOUR, the official tee time reservation site of the PGA TOUR, will unveil a new television advertising campaign today during the opening round of the PGA TOUR Quicken Loans National. The TeeOff.com “Teleportation” campaign showcases how easy it is for golfers to find their next round on TeeOff.com. Whether booking at their home course or dream course, TeeOff.com, an EZLinks Golf brand, will help golfers find over half a million tee times and deals they can’t find anywhere else.
“TeeOff.com is quickly becoming golfers’ favorite place to find and book tee times,” said Gary Cohen, chief executive officer, EZLinks Golf LLC. “With online tee time reservations growing by double-digits year-over-year, TeeOff.com by PGA TOUR brings thousands of courses together in one marketplace making it easy for golfers to find a place to play.”
Chicago-based Jetpack Agency produced the humorous spots. Celebrating two key aspects of the golf experience, the variety of places to play and comradery, the campaign cleverly uses a “teleportation” device to instantly jump golfing buddies from course to course in search of their next round. The spots feature the same comedic tones as previous creative while personifying the friendly, golf buddy personality of the TeeOff.com brand.
The “TPC Sawgrass” spot captures the playing partners in search of “big water.” The final teleportation lands them at the awe-inspiring Island Green, the 17th hole at THE PLAYERS Stadium Course at TPC Sawgrass. The overall message is loud and clear: Golfers can find great deals and courses they can’t find anywhere else at TeeOff.com.
This marks the second year of a concerted national television advertising campaign by TeeOff.com. TeeOff.com first debuted television commercials in June 2015 when EZLinks Golf became a PGA TOUR affiliated company. The spots contributed to TeeOff.com by PGA TOUR’s tremendous growth.
About EZLinks Golf LLC
EZLinks Golf LLC, a PGA TOUR affiliated company, produces industry-leading software and services to power the operations and marketing needs of the golf industry. Founded in 2015 by an affiliate of PGA TOUR and EZLinks Golf, Inc. (established 1995), EZLinks Golf LLC software and service suite is tailored for golf and includes: tee sheet, point of sale, 24/7 reservation center, online booking engines, marketing services, 24/7 support and TeeOff.com by PGA TOUR (www.teeoff.com) – an online tee time marketplace connecting millions of golfers with tee times at golf courses worldwide. For more information, visit www.ezlinksgolf.com.